Noah's weekly Tuesday Tidbit™ is religiously read by over 30,000 business executives. Make sure you're on the list.
Noah's Tuesday Tidbit : The February Lie
|
Last February, a CEO told me: "We're a little behind, but we always catch up." They didn't. They finished at 78% of plan. Same revenue as the year before. Another year stuck. Here's what happened: By February, the data was already there. But he didn't want to look at it. Because looking means admitting the plan might be broken. So he waited. Told himself Q2 would be better. Then it was June. Then September. Then December. And the year was gone. Sound familiar? You're going to want to watch this week's video!
The Tuesday Tidbit: The February Lie - February 3, 2026 You fix a little bit of everything. You fix nothing completely. 📺 [Watch this week's video HERE →] HERE I call it The February Reality Check. Three numbers tell you if 2026 is on track or broken: 1. Revenue per customer — spending more or less than last year? 2. Customer retention — keeping more or losing more vs. last January? 3. Team accountability — are you still the bottleneck, or are systems running? If even ONE is off, your plan is in trouble. Here's what I want you to do this week: Pull those three numbers. Look at them honestly. Not hopefully. Honestly. If they're solid, keep going. If they're not? Stop. Fix the constraint now. Don't wait for Q2. February is when winners separate from hopers. Want help? Hit reply and tell me what you're seeing. I'll tell you if it's fixable. Talk soon, |
The Tuesday Tidbit
Noah's weekly Tuesday Tidbit™ is religiously read by over 30,000 business executives. Make sure you're on the list.
Last year I sat in a leadership meeting where the CEO proudly announced they were "attacking on all fronts." Marketing initiative. Sales overhaul. Customer success redesign. All at once. Six months later? Revenue flat. Team exhausted. Nothing moved. Here's what nobody told him. There's only ONE constraint in your business at any given time. Not three. Not five. One. Most leadership teams spread resources across ten priorities because it feels productive. It's not. It's organizational...
This story is so unbelievable you're going to want to watch the whole thing. A few years ago I was hired by an $80 million manufacturing company. First time I flew down there, they walked me through the facility. We get to the shipping department. Giant screen. Proudly displayed at the top of the room. It showed every shipping mistake in real time. Every error. So the whole team could see who messed up. They thought it was accountability. When I sat down with the employees, some of them were...
I was having coffee this morning with my buddy Jim. He owns a couple of hotels. Smart operator. Solid team. He started telling me all the ways his team is using ChatGPT. Brainstorming ideas. Talking through challenges. Pressure-testing pricing strategies. Honestly? I was impressed. Then I asked him: "What's the next level look like for you guys?" He didn't have an answer. Because he didn't know there was a next level. Most companies are stuck at Level 1 — using AI like a slightly smarter...